A lively discussion on Twitter about whether the pipe "|" or the dash "-" in the title tag made a difference and led to an interesting observation. Some members of the search marketing community shared three different perspectives explaining why there Real Estate Photo Editing are differences. Bill Hartzer started the discussion by asking what to use. Bill has been a leader in the search marketing community for decades and is respected by many. As the debate progressed, it soon became clear that Bill already had his own answer. I think he wanted to know what others had to say. Must use | or – in the title tag? — Bill Hartzer August 19, 2020 Pixel space for title Real Estate Photo Editing tag Ethan Lazuk provided the observation that pipes save space.
Title elements are measured in pixels as well Real Estate Photo Editing as letters. Letters are letters, numbers and symbols. Pixels, like dots, are the smallest image elements in a display. advertisement Continue reading below In other words, if you replace the dash with a pipe, you can actually fit more characters in the title tag. This will increase the amount of words that appear in the website titles that appear in Google search results. Ethan's observations were a clever contribution to the debate. My thoughts: | Save space and be more robust – more Real Estate Photo Editing delicate and more stylized. (* Science is not used in this opinion.) I use my judgment site by site. Some people feel like a hyphen brand. Other pipes. You might be crazy about combos! —EthanLazuk August 19, 2020 Bill Harzer agreed that pixels are important. | Save the pixel. Pixels are important. — Bill Hartzer August Real Estate Photo Editing 19, 2020 Bill tilted his hand to show that he was already worried about using pipes in the title element. Others have agreed with Ethan and Bill that pixel space optimization is useful.
I just use |, which is useful when trying to save Real Estate Photo Editing pixel space. Andrew Coco SEO August 19, 2020 advertisement Continue reading below In addition to storing pixels, it's also a more attractive visual, IMO. NewmediaMike August 20, 2020 I use | only August 19, 2020 Keith M. An interesting observation was made by . Keith suggested that pipes help separate entities (people, places, things). He observed that dashes can help isolate the attributes of something described. It depends on what separates the IMO. Used by different entities Real Estate Photo Editing | Using attributes – Buy ABC Products | Acme Inc vs DEF Men's T-shirts – Blue